WELCOME TO THE LANDSBYGGAREGUIDE
Welcome to the Landsbyggare guide, the place for those who want to promote their own Landsbyggare, to help making a place or a rural area more attractive. The Landsbyggare guide is designed as a step-by-step manual allowing you to gradually create your own campaign. Each section contains practical guides for downloading, including how to organise a Landsbyggaredagen Day, etc, detailed description of processes and also examples from our Höga Kusten campaign.
Start at the top of the page getting familiar with 1) The Concept, 2) the Brand, before going on to 3) the Strategy, and thereafter it’s time for 4) Workshop. Also look at 5) Results and tips of success factors towards a fruitful campaign.
Good luck and please let us know of any queries or comments!
/Eva and Jenny
- Ready-made web site – simply dock on
- Instagram account with many followers
- Guides to help and explain
- Attitude project strengthened by our large numbers
Free inspirational seminar to get started
Please contact us for additional services and help with the creation and distribution of a campaign
WELCOME TO THE LANDSBYGGARE GUIDE
Welcome to the Landsbyggare guide, the place for those who want to promote their own Landsbyggare, to help making a place or a rural area more attractive. The Landsbyggare guide is designed as a step-by-step manual allowing you to gradually create your own campaign. Each section contains practical guides for downloading, including how to organise a Landsbyggaredagen Day, etc, detailed description of processes and also examples from our Höga Kusten campaign.
Start at the top of the page getting familiar with 1) The Concept, 2) the Brand, before going on to 3) the Strategy, and thereafter it’s time for 4) Workshop. Also look at 5) Results and tips of success factors towards a fruitful campaign.
Good luck and please let us know of any queries or comments!
/Eva and Jenny
- Ready-made web site – simply dock on
- Instagram account with many followers
- Guides to help and explain
- Attitude project strengthened by our large numbers
GET INTO THE LANDSBYGGARE SPIRIT
START HERE
Watch the film to the left, and follow up by reading the summary of the Landsbyggare project. clicking the button below.
CHERISHING A BRAND
WHAT IS A LANDSBYGGARE?
STRATEGY AND PLAN
FOLLOW THE STRATEGY AND DESIGN A PLAN
TIME FOR THE WORKSHOP
The Landsbyggare concept is based on three key elements: community, inspiration and influence. Here you can learn more download relative guides and manuals.
COMMUNITY
Bring out proudness and commitment in existing Landsbyggare and make the concept known on home soil resulting in proud ambassadors.
INSPIRATION
Depict Landsbyggare already in place when designing digital communication, hereby building interest from the target group and inviting curiosity and action.
INFLUENCING
Invite assistance from other parties to add pressure for the rural issues in the form of debate articles, politicians’ visits or press releases.
HOW HAS IT GONE?
Following up and reflecting have been essential to us; in terms of facts and figures, but also personal reflections. Avoid the pitfalls and follow our tips for a successful campaign!
CONTACT US
EVA JILKÉN
eva@leaderhogakusten.se
tel +46 (0) 73 946 46 20
JENNY EDVINSSON
jenny@leaderhogakusten.se
tel +46 (0) 70 647 14 80